momento3.jpg

UX(Main)|UI (Support)

Individual Work     

2019-2020

Tool:#Sketch

DESIGN GOAL​

"MOMENTO" is an app which design for the travelers. The core function of it is helping you find a soul travel partner and helping you customize your own travel itinerary. The mainly characteristics of this product are: Accuracy, Personalization, Timeliness and Share-ability.

 

Accuracy

Updating accurate information for the scenic spots timely.

Personalization

Providing different experiences for users with different hobbies.

Timeliness

Providing changes and suggestions instantly when users meet problems during the trip.

Share-ability

Building travel community, planning travel strategies with your friends, sharing travel notes and meet friends.

 


DESIGN STRATEGIES AND KEY POINTS

The design process follows the double design diamond “Discover—Define—Develop—Delivery”. Each of steps is iterative which means each idea was developed, tested and refined a number of times. Mining user needs through qualitative research which include “participant-observation, semi-structured interview, photography research, document analysis, user testing”.

背景 Background

初步采访 Preliminary Interview

旅游业发展趋势 The trend of tourism development

旅游业发展趋势 The trend of tourism development

问卷调研 Questionnaires

产品定位 Product Positioning

市场分析 Market Analysis

产品分析 Product Analysis

竞品分析 Competitive Analysis

产品定位 Product Positioning

用户测试 User Testing

特点Features 

设计Design 

TAKE A LOOK AT....

CONTACT...

EMAIL:sylviazhang.ty@gmail.com

ADDRESS: Shanghai.

Design and implemented by Sylvia Zhang in July 2019. Last updated Jan 2020.